Are you tired of having to count pennies and tally up dollars to be able to say YES to the things you want? Are you ready to play a bigger game this year, attract more clients and make more money? If so then you’re in the right place. Check out these 3 simple ideas for getting your message out there in a bigger way.
1- Be Visible
Get out from hiding behind the computer and go places, networking events and other events where your ideal target audience is hanging out and be willing to be visible this year. It’s all about being visible and you know what they say – showing up is half the battle.
When I first started out speaking I started giving workshops to Meet up groups. Great website to check out www.meetup.com – you’ll find tons of groups gathering for different topics ranging from entrepreneurs to women’s empowerment to singles groups, energy therapists you name it you can find it on meet up. And if you can’t find one why not create one and build your own community? The fastest path to attracting more clients this year is to reach out to someone who has a community of your ideal clients and offer to speak, or give a workshop even if it’s for a nominal $20 each or free!
Have an offer at the end of your workshop, a chance for your audience to work with you further on a paid basis. Let it be a “low risk- low barrier to entry” meaning a small fee to work with you. You never want to offer some kind of high-end package of say $500 or $1000 right off the get go out of a free 1 hour talk.
Offer your audience a compelling offer, of say $57 – $97 something they can easily say yes to on the spot. Maybe it’s a chance to speak with you live on the phone, some kind of consulting mixed with a free report, book, audio interview package. Make up a compelling offer and let the offer be available for only today – once you leave the room the offer is over. Like this you can build your business, share your message and grow your coaching, consulting, serviced based business.
2 – Give Yourself Permission to Make Mistakes & Stop Comparing Yourself to Others
I was working with a client this week sussing out her marketing materials and designing her offer for her workshop when she objected by telling me “I just can’t picture myself in front of the room – I’m waaayyy more comfortable being the student – even through I’ve been wanting to inspire and teach people secretly for years”.
One of the objections I hear most often come out of my clients mouths when I mention hosting a local workshop or speaking to get more visibility is “I don’t feel like I have it all figured out yet – how can I teach I’m not ready yet” and this one comes from self-judgment right. You compare yourself to others, and when you do, you always fall short. It’s the nature of the EGO, to protect you with fear.
A good friend of mine this weekend was sharing that she’s had a radical shift in thinking she said to me “Vanessa, being in the fear is the safest place to be.” …Hmmm spoken like a true evangelist. That’s what you are as an entrepreneur you’ve got to breakthrough all of the mindset pieces, irrational fears and self doubt that wants to keep you playing small and just get your work out there in the world. Kind of like being an evangelist for your message your truth. When you step into the fear versus run from it you realize it doesn’t exist – it’s all just an illusion and then you can move past it and get into action.
I told my client who was afraid to start speaking what I tell all my clients who get stuck and paralyzed with fear – that you don’t need to teach, coach, train Obama or Tony Robbins here. Remember to every 3rd grader, a 4th grader is like a God. Be ok with being the 4th grader – and decide to serve the kindergarteners, and 1st graders, 2nd graders and 3rd graders – they need what you’ve got! And there are plenty of them to serve! You don’t have to have a PHD or doctorate degree to help someone. If you compare yourself to others you’ll never get out of the starting gate.
In case you’ve been waiting for someone to tell you – I’ll tell you now – you’re good enough! Now get out there! The world needs you.
Does this mean you won’t make some mistakes along the way? Hell no – you’re going to make them and that’s called LEARNING. You have to give yourself permission to make a few mistakes along the way to getting it right. So often the fear of self-judgment and the fear or rejection stops us dead in our tracks. I can tell you from experience, I went bankrupt – I didn’t die, I’ve bombed more shows and live product demonstrations to live audiences and publicly humiliated myself more times than I care to remember (I’m talking hundreds here) and I didn’t die, I’ve heard more nos and not yets and rejection than a Jehovah witness knocking door to door – and I didn’t die. You won’t either – promise. On the contrary you’re going to get closer to getting it right you’re going to LEARN how not to do better the next time but you’ve got to give yourself permission to start. No one else will do that for you and guess what? It’s just a decision.
3- Invest in Yourself
Any time you have an idea or inkling or a desire it’s because your spirit is knocking and saying “ehmmmm it’s time! This is the next move here – let’s go!” And what we do is stuff it aside, push it away, try and reason with ourselves that it’s not the right time, we don’t know how it will get done, it’s too big for us, and the pressure builds and builds and builds until we can’t take it anymore. Don’t wait – just say yes to yourself this year. Say yes to the next opportunity that comes your way to help you build your vision. If it’s a coaching program to get your book finally written, a website dude to update your site, hiring that virtual assistant to help you free up more time so you can go to the gym and take care of yourself – say YES! There’s no point in resisting any of it because you’re creating it all anyways.
Don’t wait until you have the money, have the time, or are ready – you’ll never be. You commit – you say yes and move forward and everything follows suit. Everything gets taken care of when you honor that inner knocking – that’s spirit saying “ehemm….it’s time”. Listen to it – I guarantee you it will move you to serving more people this year and attracting more clients and making more money …. and YES it will be a bit scary. So get help, invest in yourself, in a mentor a coach a program to help you. If you were meant to do it all by yourself there wouldn’t be 6 billion people in the world.
And now I’m getting off my soapbox 🙂 I hope this post has been inspiring and helps you to move forward this year and serve more people with your brilliance.
If not now…when?
To Your Love, Expansion & Freedom